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Bergfeld Center Holiday Open House This Thursday


Looking for the perfect Christmas gift? Then don’t miss the 65th anniversary of the Bergfeld Center Holiday Open House. Thursday night the event kicks off with a holiday shopping event from 5-9 p.m.

Shop locally at some of the finest stores in East Texas while you enjoy one of East Texas’ oldest holiday traditions.

Shops on Seventh and Eighth streets will host the event which will include carolers, live music from Jane Ellen Bryant, and in-house entertainment from many merchants. Many businesses will provide food and drink courtesy of private chefs and local eateries, while holiday discounts and specials will be featured.

Complimentary valet parking will be provided so that you can take in the atmsophere surrounded by holiday decor and lights while strolling from store to store.

The Bergfeld Center is the second-oldest shopping marketplace in the state preceding anything available in Houston, Austin, Fort Worth and beyond. Each business is locally owned and operated by East Texas and the variety and quality of services and products are remarkable.

Learn more by visiting their Facebook page here.

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