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Last spring KiddNation members were paying close attention to all the sounds they heard throughout the day, because those sounds they heard were worth money and they're still worth money to this day too!

'The Big Money What Is That?' is back on The Kidd Kraddick Morning Show. Each new mystery sound you hear could win you at least $1000 and contest that goes by and the mystery sound is not identified, the jackpot grows by $500!

So when you hear the mystery sound you'll definitely be asking yourself 'what is that'?

Keep listening for the many different strange and unique sounds throughout the day and when you hear one, commit it to memory because it could win you some serious cash. The sound of a laundry dryer door closing, a mailbox door closing, ripping a piece of paper, replacing a gas pump handle on to the gas pump, someone flushing a toilet, or opening a can of Coke. But what about those other sounds, those you've heard before, but just can't quite put your finger on what it is? You'll figure it out!

Beginning Monday, September 12th The Kidd Kraddick Morning Show is going to give you a chance to win some cash with those mystery sounds in the 'Big Money What Is That?'. Listen for the mystery sound weekdays at 7:30 and 8:30. Be one of the three correct callers to take a guess at the mystery sound and win $1000. If there are no correct guesses at the mystery sound after the third guess, the cast members will toss another $500 in the jackpot and that continues until someone guesses it!

Is it a lawnmower cutting grass, someone shooting a cue ball, is it a paper cutter cutting paper, inserting a cassette into a cassette deck, a staple remover removing a staple, twisting open a bottle of Dr. Pepper, shaking a bag of M&M's? That mystery sound could be anything! Keep listening to all the sounds around you because they could end up winning you some cash, $1000, $3000, $5000, $10,000, or more depending upon how many incorrect guesses there are!

Now, if you're a member of KiddNation you can jump online and sign up and the cast could send you an exclusive clue to help identify that mystery sound and possibly even fill you in on some of the incorrect guesses. Knowledge is power - clues - incorrect guesses - could lead you to identify 'The Big Money What Is That?', weekdays on The Kidd Kraddick Morning Show. Official rules can be found on

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